Category Archives: Ferrari

Luxury automaker Ferrari is being sued by Ford over the use of the F-150 name. Ferrari’s new formula 1 racing car has been called the F-150 and a website, www.ferrarif150.com, has been created to promote it. Ford feels this is an infringement of their trade mark and that Ferrari should be blocked from using it in the United States. Ford also said they have suffered harm to the trade mark and wants to be paid for damages and should receive revenue from profits earned in the United States through the use of the F-150 name. “This is an important trademark for us and we’ve spent many years and lots of advertising resources on establishing this name and getting the trademark,” Ford spokeswoman Anne Marie Gattari said. “It’s one we take very, very seriously. It’s one of our flagship vehicles.” Continue reading →